Upload your photos
Take 2–3 clear photos of your item on any surface. We handle the rest — no editing needed.
Mercari Listing Generator
AI Mercari Listing Generator
50M+ downloads, strong in US and Japan. US and Japanese sellers who want simple listing and flat-rate shipping.
No credit card required. First listings are free.
How it works
Three steps to a ready-to-post Mercari listing.
Get your complete listing
You receive a title, description, price estimate, and selling tips in under 60 seconds.
Post to Mercari
Copy the listing directly into Mercari, or use the browser extension to auto-fill the form.
Mercari listing tips
What actually moves items faster on Mercari — based on how the platform works.
Pack your 40-character title with specifics
Mercari's title limit is just 40 characters — among the shortest of any major marketplace. Every character counts. "Nike Air Max 90 White Sz 10" uses all 27 characters of essential information. Drop filler words like "beautiful" or "nice".
Set Smart Pricing and let the algorithm close
Mercari's Smart Pricing automatically adjusts your price down over time to attract buyers. It stops at the minimum price you set. Use this if you are patient — it works well for items you would otherwise forget to relist.
Ship within 3 business days to maintain seller rating
Mercari's seller rating system scores you on shipping speed. Falling below a 4.5-star average reduces your listing visibility. Printing the label within 24 hours of sale — even if you ship next day — counts as a positive signal.
Use condition ratings honestly — they filter buyers
Mercari has 5 condition categories. "Good" and "Fair" filter out buyers expecting mint condition, which reduces disputes. Over-grading (calling "Good" what is actually "Fair") leads to negative reviews and return requests.
Price 10% below eBay sold listings for faster movement
Mercari buyers often check eBay for comparison. Pricing at a small discount to eBay's recent sold prices positions your listing as the obvious deal. Mercari's flat-rate shipping is often cheaper too, making the total more attractive.
Writing it manually vs. using SnapWand
Here is what the difference looks like in practice.
| What you need | Writing it yourself | SnapWand |
|---|---|---|
| Time to write a listing | 15–30 minutes | Under 60 seconds |
| Optimised title | Trial and error | Generated from photos |
| Price estimate | Guesswork | Based on real comparables |
| Scam detection | Not available | Built in |
| Buyer auto-replies | Write each one manually | One click |
Mercari at a glance
Active buyers50M+ downloads, strong in US and Japan
Fees10% selling fee + 2.9% payment processing + $0.30 per transaction (US)
Photo limitUp to 12 photos
Title lengthUp to 40 characters
Top categoriesElectronics, Fashion, Toys, Sports, Beauty, Collectibles
Staying safe on Mercari
Scam risk: Low
Mercari holds payment until the buyer rates the transaction, protecting both sides. Off-platform payment requests are always fraudulent — Mercari will never ask you to pay outside the app.
Check a buyer message for freeMercari listing questions
How does Mercari shipping work?
Mercari provides prepaid shipping labels through partners like USPS, UPS, and FedEx in the US. You select a weight bracket when listing and Mercari emails you a label when the item sells. Flat-rate shipping keeps costs predictable for buyers and sellers.
Does SnapWand work for Mercari listings?
Yes. SnapWand generates listings optimised for Mercari's 40-character title limit, concentrating brand, model, and condition into a compact, searchable title alongside a detailed description.
What is Mercari's selling fee?
Mercari charges 10% of the sale price as a selling fee, plus 2.9% + $0.30 payment processing. There are no listing fees — you only pay when you sell.
Can I negotiate prices on Mercari?
Yes. Buyers can make offers below your listed price. You can accept, decline, or counter-offer. Many sellers price 10–15% above their floor specifically to allow for negotiation.
Ready to list on Mercari?
Generate your listing from photos in under 60 seconds. No credit card required.
Get started free